If you have been in SEO for a while, you probably remember the “good old days” when ranking number one in Google meant you’d soak up most of the clicks. Fast-forward to today, and the search results page looks more like a busy city than a simple list of links. Between featured snippets, People Also […]
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When individuals speak of search engine optimization (SEO), search words, backlinks, and quality of information are among the topics that are mentioned. These are important, but there still is one more level of optimization that can either succeed or fail your SEO endeavours, and this consists of HTML tags. These small pieces of code may
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What are featured snippets? Featured snippets is a special kind of search result in Google that aims to provide the user with the quick, specific answer to their request at the top of the search results page, even above the first organic result. They are commonly also known as ‘position zero‘, they are very
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When you perform a search in Google on a business, a brand name, or a popular website, you may have seen a list of other links appear below the main search result. They are sitelinks, which might appear simple but have a powerful impact on the way people interact with search results. Sitelinks aren’t merely
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Have you ever performed a search on Google, clicked on an answer and gone back to the search page? You might have seen a little ranked list of related searches pop up. It is a People Also Search For (PASF) feature, which is a potent (but much ignored) facility that finds new idea content. For
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Do you have a content creation goal of growing your content with questions your target audience actually wants answers to? Then you need to look no further than the Google People Also Ask (PAA) feature. This SERP (Search Engine Results Page) characteristic allows the user to see popularly asked questions in related fields, and occupying
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At a time when the results of a search are evolving faster than ever before, it is never more important to learn more about how artificial intelligence is affecting what we see online. Whether you have recently seen the results of a Google search with more summarized results at the top and think of it
What Is AI Overviews? The Search Rulebook is being rewritten the Google way Read More »
The search results pages of Google have evolved/poked way beyond the initial days of simple 10 blue links. As we enter more into 2025, Google SERP features are becoming more versatile, smart, and influential. Everyone in digital marketing, website management or SEO needs to know the features and keep updated on their blistering evolution to
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The method we use to access information has totally changed in an increasingly digital era. The list of sites that you get after entering a question into a search engine, or a phrase, is what is referred to as the Search Engine Results Page, or SERP. It is not a list of URLs, it is
What Is SERP? Features, Analysis & Future of Search Rankings Read More »
Google Search has become a daily companion for millions around the globe. Whether you’re hunting for quick facts, planning a purchase, or doing in-depth research, Google often has the answers. But here’s the thing—most people only scratch the surface of what this powerful tool can do. This friendly guide walks you through every feature, tip,
How to Use Google Search: A Complete 2025 Guide for Beginners and Pros Read More »
